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Shonda Rhimes expands deal with Netflix to include feature films, gaming and virtual reality content

ABC/Image Group LA

Shonda Rhimes isn’t leaving Netflix anytime soon.

According to Variety, Rhimes, who initially signed a multimillion-dollar TV deal with the streamer in 2017, has now extended her partnership to include feature films, gaming and virtual reality content. As part of the deal, Netflix will support and invest in Shondaland’s mission to “create DEIA (Diversity, Equity, Inclusion, Accessibility) programs that can increase industry workplace representation for underrepresented groups both domestically and in the UK.”

The robust deal comes after the global success of Rhimes’ Regency-era romance Bridgerton. The Regé-Jean Page-led show became one of the most viewed series on the streamer, with 82 million households

 

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