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Kim Kardashian temporarily shutting down KKW Beauty, relaunching “completely new brand”

ABC/Nicole Wilder

Kim Kardashian is saying goodbye to KKW Beauty and hello to a new and better brand.

Kim took to her Instagram Stories on Tuesday to announce that she’ll be temporarily shutting down the website, before relaunching it “under a completely new brand with new formulas.”

“To our loyal customers, t all started with a contour kit and expanded to eyes, lips, body, and many incredible collections over the past four years,” the statement began.

“On August 1st at midnight we will be shutting down the KKWBeauty.com site so that we can come back to you under a completely new brand with new

 
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