Epic Records
Future is getting right down to business in 2019.
On Friday, the Atlanta hip-hop titan delivered a brand new single and music video for his latest effort, “Crushed Up.” Propelled by icy 808s, Future raps over the high-energy track about his affinity for diamonds.
Under the direction of Spike Jordan, the cinematic visual begins with a young Future peering into a snow globe inside of a desolate, abandoned home. The HNDRXX rapper is then transported into a snowbound dreamscape inside of an eerie mansion.
The new single arrives ahead of Future’s forthcoming seventh full-length album, slated to debut on January 18. The yet-to-be titled project marks the Freebandz head honcho’s first solo album