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Chance the Rapper talks partnering with Starbucks' “Made-Ready” campaign

Courtesy of Starbucks

Chance the Rapper has partnered with Starbucks for their new “Made-Ready” campaign to promote their ready-made coffee drinks as outrageous orders keep overwhelming baristas in stores. 

Chance says their partnership coincided with his new-found interest in cinema, which he says is reflected in the campaign’s commercial.

“I don’t know how to describe it, but I’ve kind of just been self-educating myself in cinema and film and behind-the-camera work. And kind of going through this educational journey on Instagram,” he tells ABC Audio. “I guess somebody from Starbucks or from the creative agency, I don’t really know, saw that and was like,

 

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