Dr. Dre and Jimmy Iovine continue their commitment to education with Adidas

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After Dr. Dre and Jimmy Iovine co-founded Beats Electronics in 2006, they focused on creating educational opportunities for minority youth in Los Angeles. In 2013, they donated $70 million to the University of Southern California to create the USC Jimmy Iovine and Andre Young Academy for Arts, Technology, and the Business of Innovation.

Now they are collaborating with Adidas to design a new education program in South Los Angeles that blends fashion, technology, and entrepreneurship, according to Rolling Stone. Adidas says in a statement, “Design and creative hobbies have become more than just that – they are an opportunity for youth to explore a future